Paramount-Skydance merger: What strategies execs plan to use for streaming

The executives said on Monday that their approach to the direct-to-consumer (DTC) business would feature strategies like making technological improvements and looking into potential streaming partnerships. They also discussed plans for other segments of the "New Paramount" that is expected to form upon the completion of the transaction. "Our intention is to rebuild the Paramount+ platform and believe that with the technological prowess and relationships that we have, we can expand our DTC business," Ellison ...