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Getty Images Introduces Updated AI Model with Increased Speed, Quality, and Accuracy
GETYGetty Images (GETY) Newsfilter·2024-07-29 20:30

Core Insights - Getty Images has launched an updated model for its generative AI services, significantly enhancing output speed and quality, with generation speeds reaching around 6 seconds for 4 images, doubling the performance of the previous model [4][5] - The updated model includes advanced features such as improved 4K upscaling, longer prompt capabilities (up to 250 words), and better alignment with user prompts, allowing for more detailed and accurate image generation [5][6] Model Enhancements - The updated model is based on the NVIDIA Edify architecture, part of NVIDIA Picasso, which focuses on generative AI for visual design [1] - Key improvements include faster generation times, enhanced detail in images, and expanded support for complex prompts, enabling users to create high-quality visuals more efficiently [4][5] AI Modification Capabilities - The company has introduced AI modification features that allow users to modify generated images and existing creative images, including adding or changing elements, extending the canvas, and removing backgrounds with a single click [2] - These features are currently available on iStock and will soon be available on Getty Images [2] Fine-Tuning Capabilities - Getty Images has released fine-tuning capabilities that enable enterprise customers to create tailored models using their brand assets, ensuring compliance with intellectual property rights [3] Industry Impact - The advancements in generative AI tools are designed to benefit a wide range of industries, providing professionals with powerful tools to enhance their creative workflows and experiment safely with AI [6] - The model is trained exclusively on Getty Images' creative library, ensuring indemnification for commercial use, which supports the company's commitment to responsible AI-generated imagery [9]