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Venu, a $42.99 per month sports streamer, has a tough marketing challenge to find an audience
DISDisney(DIS) CNBC·2024-08-01 17:13

Call Don Draper, Venu Sports may have a marketing problemThe Disney, Fox and Warner Bros. Discovery jointly-owned streaming service said Thursday it will launch this fall at $42.99 per month. That's much more expensive than Netflix, Max, Peacock or any other major subscription streaming service. It's a lot less than the $73-per-month YouTube TV or a standard cable bundle — but those offerings include a wide variety of entertainment content beyond sports.Venu will give consumers access to a bundle of network ...