3 Things to Know About Etsy Before You Buy the Stock

Shares of this specialty e-commerce marketplace are well off their high. Investors looking to gain exposure to the e-commerce industry most likely have Amazon at the top of their lists. The massive tech juggernaut, worth more than $1.7 trillion, dominates online shopping. However, Etsy (ETSY 1.36%), a much tinier enterprise by comparison, might also have your attention. It has successfully carved out a niche in the large e-commerce space. If you're thinking of buying shares, know these three things first. 1 ...