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Amazon hopes selling through Instagram, Facebook, TikTok will spur sluggish growth
AmazonAmazon(US:AMZN) New York Post·2024-08-30 17:12

Amazon is hopeful that selling its goods through TikTok, Facebook, Instagram and Snapchat will reignite sluggish e-commerce growth as American shoppers pare back spending in a hyper-inflationary environment.The Seattle-based online retailer held two years of high-stakes negotiations with the CEOs of other tech giants, which culminated in a partnership despite dissent within Amazon’s ranks, according to a report.Andy Jassy, the CEO of Amazon, met separately with his Meta counterpart Mark Zuckerberg as well a ...