BigCommerce Struggles Amid Leadership Change and Competitive Pressures

BigCommerce (BIGC, Financial) has replaced former CEO Brent Bellm with President Travis Hess, following challenges such as slowing growth, declining enterprise accounts, and poor profitability. Despite this leadership change, the market's reaction remains muted, with shares down over 35% this year and over 95% from 2020 highs. Under new leadership, BIGC aims to revitalize its business. However, economic and competitive challenges persist. The company's balance sheet shows negative cash flows and widening ne ...