General Motors Partners With Barclays to Offer Exclusive Rewards
General Motors Company (GM) and Barclays US Consumer Bank have entered into a long-term agreement. Per the contract, Barclays will become the exclusive issuer of the GM Rewards Mastercard and GM Business Mastercard in the United States starting next summer. Per S&P Global Mobility, GM boasts the largest customer base among U.S. automakers and has led the industry in customer loyalty for nine years. These advantages have made GM's credit card portfolio, introduced in 1992, one of the longest-running co-brand ...