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ZETA BREAKING NEWS: BFA Law is Investigating Zeta Global Holdings Corp. after Short Seller Report Reveals Potential Fraud – Contact the Firm if You Lost Money (NYSE:ZETA)
ZETAZETA(ZETA) GlobeNewswire News Room·2024-11-16 11:19

Company Overview - Zeta Global Holdings Corp is a cloud-based technology company providing a marketing platform to assist marketers in acquiring customers [2] - The company represented its marketing platform as powered by the industry's largest opted-in data set [2] Allegations and Investigation - Culper Research published a report alleging Zeta's data set was generated from "consent farms" - sham websites designed to gather consumer data under false pretenses [3] - These consent farms reportedly drove 56% of Zeta's Adjusted EBITDA over the past 2+ years [3] - The allegations could result in devastating regulatory action [3] Market Impact - Zeta's stock price dropped 37% on November 13, 2024, from 28.22to28.22 to 17.76 per share following the report [4] Legal Actions - Bleichmar Fonti & Auld LLP is investigating Zeta for potential violations of federal securities laws [1] - The law firm is encouraging Zeta investors to submit information for potential legal options [6] - Bleichmar Fonti & Auld LLP has a strong track record in securities class actions, including recovering 900millionfromTeslaand900 million from Tesla and 420 million from Teva Pharmaceutical [7]