STZ to Divest SVEDKA Label to Reshape Its Wine & Spirits Portfolio

Constellation Brands, Inc.’s (STZ) premiumization strategy has been encouraging, as demonstrated by the accelerated growth of its Power Brands. The company has been seeing strength in the beer business for a while now. In the latest announcement, STZ unveiled an agreement with a global spirits company, Sazerac, to divest its SVEDKA brand. However, the financial terms of the deal have been kept under wraps.More on STZ’s Latest NewsThis agreement is built on Constellation Brands’ strategic initiatives to alig ...