American Rebel Light Beer Announces Placements of Multi-Case Product Displays at Key Strategic and Premium Retail Accounts Across Tennessee

Core Viewpoint - American Rebel Holdings, Inc. is expanding its presence in the beverage industry with the launch of American Rebel Light Beer, which is positioned as a patriotic brand appealing to consumers who value American ideals [2][4]. Group 1: Product Launch and Promotion - American Rebel Light Beer is being rolled out at key retail locations in Tennessee, with a promotional campaign called "Scan to Win" running through January 2025 [2][3]. - The beer is available in multi-case displays, including 12oz and 16oz "Tall Boys," at various retailers across Tennessee [3]. - A launch party is scheduled for December 17, 2024, at Kid Rock’s Big Ass Honky Tonk Rock ‘n’ Roll Steakhouse to celebrate the introduction of the beer [3][4]. Group 2: Product Characteristics - American Rebel Light Beer is marketed as a premium domestic light lager with approximately 100 calories, 3.2 grams of carbohydrates, and 4.3% alcohol content per 12 oz serving [5]. - The beer is all-natural, free from added supplements, corn, rice, or other sweeteners commonly found in mass-produced light lagers [5]. - The product aims to deliver a bold taste while embodying values such as freedom, patriotism, and quality [4][6]. Group 3: Company Background - American Rebel Holdings, Inc. has transitioned from primarily designing and manufacturing branded safes and personal security products to the beverage industry with the introduction of American Rebel Beer [7]. - The company also produces branded apparel and accessories, indicating a diversified product portfolio [7].