Core Insights - Getty Images has released a study indicating a significant increase in social media content consumption in the Asia-Pacific (APAC) region, with a reported 10% rise in engagement [1] Group 1: Company Overview - Getty Images is focusing on the evolving landscape of social media content consumption, particularly in the APAC region, highlighting the growing importance of visual content [1] - The company utilizes its VisualGPS research to analyze trends and consumer behavior in the digital space [1] Group 2: Industry Trends - The study reveals that APAC consumers are increasingly engaging with visual content, which is crucial for brands aiming to connect with their audience [1] - There is a notable shift in how consumers perceive and interact with visual content, suggesting a need for brands to adapt their strategies accordingly [1]
Getty Images 新研究表明亞太地區廣告中對亞洲社群的視覺表達仍存在刻板印象