Meta is killing off its own AI-powered Instagram and Facebook profiles

Meta is deleting Facebook and Instagram profiles of AI characters the company created over a year ago after users rediscovered some of the profiles and engaged them in conversations, screenshots of which went viral.The company had first introduced these AI-powered profiles in September 2023 but killed off most of them by summer 2024. However, a few characters remained and garnered new interest after the Meta executive Connor Hayes told the Financial Times late last week that the company had plans to roll ou ...