IBM and L'Oréal to Build First AI Model to Advance the Creation of Sustainable Cosmetics

Core Insights - IBM and L'Oréal have announced a collaboration to utilize IBM's generative AI technology to enhance cosmetic formulation data, focusing on sustainable raw materials and waste reduction [1][2] - The partnership aims to create a custom AI foundation model to improve L'Oréal's Research & Innovation capabilities across all cosmetic categories and regions [1][6] Collaboration Details - The collaboration merges L'Oréal's expertise in cosmetic science with IBM's AI technologies to prioritize ecologically responsible and innovative solutions [2][5] - This initiative supports L'Oréal's goal of sourcing most product formulas from bio-sourced materials and the circular economy by 2030 [2] Innovation and Development - The partnership is part of L'Oréal's Digital Transformation Program, aimed at enhancing the speed and scale of innovation and reformulation processes [3][4] - The AI model will utilize extensive formulation data to assist L'Oréal's 4,000 researchers in product development and optimization [6][7] AI Technology Application - IBM's foundation models, trained on diverse data, are expected to advance L'Oréal's creativity in cosmetic formulation, promoting sustainability and personalization [7] - The collaboration emphasizes the integration of AI in research to revolutionize the beauty industry [5][7] Company Background - L'Oréal has a long-standing commitment to beauty and sustainability, with a portfolio of 37 brands and a focus on quality and responsibility [8][9] - In 2023, L'Oréal generated sales of 41.18 billion euros and operates 20 research centers globally [10]