Core Insights - Creative Realities, Inc. is expanding into live venue and IPTV verticals, building on significant success over the past 18 months [1][2] - The company has appointed Michael Baez as Vice President of IPTV Business Development to drive this expansion [1][3] Group 1: Expansion Strategy - The expansion aims to deliver integrated solutions for live venues and broaden reach into new sectors such as convention centers, transit hubs, casinos, hospitality, and corporate communications [2] - Creative Realities has established a strong presence in the sports and entertainment sector, with notable projects for teams like the San Antonio Spurs and Dallas Cowboys [2] Group 2: Leadership and Expertise - Michael Baez brings over a decade of IPTV experience and a results-driven approach to the company, focusing on technology offerings and monetization strategies [3][6] - The addition of Baez is seen as a pivotal moment for the company's growth, enhancing its sales and engineering capabilities [4] Group 3: Unique Value Proposition - Creative Realities differentiates itself by providing comprehensive "Day 2" support, ensuring systems are optimized post-installation without relying on third-party vendors [4][5] - The company leverages its procurement power with global partners like Samsung and LG to offer competitive pricing, enhancing value for clients [5] Group 4: Client-Centric Approach - The company focuses on maximizing ROI for clients through tailored content creation and monetization plans, helping clients unlock the potential of their investments [5][6] - Creative Realities positions itself as a comprehensive provider of live venue and IPTV solutions, ensuring consistent performance and measurable success for clients [6]
Creative Realities Expands into Live Venue and IPTV Verticals, Welcomes Michael Baez as VP of Business Development