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SHOO Drives Growth Through Market Strategy & Product Innovations
SHOOSteven Madden(SHOO) ZACKS·2025-01-27 17:11

Core Insights - Steven Madden, Ltd. (SHOO) achieves success through a focus on trendy, consumer-relevant products and fast market adaptation, driving growth across footwear, accessories, and apparel [1][5] - The brand's e-commerce growth, international expansion, and strong wholesale performance highlight effective strategic execution [1][2] Financial Performance - In the third quarter of 2024, Steven Madden's revenues grew 13% year over year to 624.7million,drivenbya48624.7 million, driven by a 48% increase in the accessories and apparel segments [7] - The wholesale segment reported a 14.4% year-over-year revenue growth to 495.7 million, with organic growth at 4.8% excluding acquisitions [8][9] - E-commerce revenue grew by 10% year over year in the same quarter, reflecting ongoing investments in digital transformation [6] Product and Market Strategy - Key product launches, such as tall-shaft boots and soccer-inspired sneakers, have resonated well with consumers, showcasing the brand's ability to innovate [6] - The company plans to expand its international presence, with revenues from international markets climbing 11% in the fiscal third quarter, and anticipates a 14.7% increase in 2024 [10] Omnichannel and Customer Engagement - The Direct-to-Consumer (DTC) segment posted a 7.8% revenue increase in the fiscal third quarter, highlighting the success of the brand's omnichannel strategy [11] - Enhancements to the online platform and customer experience are expected to fuel sustained growth in e-commerce [6] Future Outlook - The company projects 2024 revenues to grow 13-14% year over year, with specific segments like wholesale and international expected to see significant increases [7][10]