Apple Says It's Seeing More iPhone Upgrades Than Ever With Apple Intelligence Rollout

Core Insights - Apple experienced the highest number of iPhone upgrades during its fiscal first quarter compared to any previous period, as stated by CEO Tim Cook [1][5] - The iPhone 16 lineup, launched in September 2023, is outperforming the iPhone 15 in subsequent months [1][5] Market Performance - iPhone sales in China fell by 11% year-over-year, attributed to increased competition from local smartphone manufacturers like Vivo and Huawei [3][5] - Overall, Apple's iPhone sales decreased by nearly 1% year-over-year, totaling $69.14 billion [3] AI Integration - Customers are upgrading to access Apple Intelligence, the suite of AI tools available on iPhone 15 and 16 models, with stronger sales in markets where these features are available [2][4] - Apple plans to expand the availability of Apple Intelligence in April to additional languages, which may enhance user engagement and drive future sales [4] Future Outlook - The company anticipates that Apple Intelligence will become mainstream as the user base of iPhone 15 and 16 grows, with expectations for new AI features, including an enhanced Siri [4]