Core Insights - Direct Digital Holdings has established an Artificial Intelligence (AI) Council to support small and mid-sized businesses (SMBs) in leveraging AI for advertising, aiming to bridge the gap between large corporations and smaller enterprises [1][2][3] Group 1: AI Council Objectives - The AI Council's mission is to democratize access to AI tools and strategies, empowering SMBs to compete effectively in the digital marketplace [3][4] - The Council will focus on several key areas, including education, strategy development, technology implementation, and performance monitoring for SMBs [7] Group 2: Collaborative Approach - The AI Council will collaborate with technologists, academic leaders, and industry innovators to ensure initiatives are based on the latest research and best practices [4] - This collaboration aims to develop innovative AI-driven marketing tools tailored to the unique needs of small businesses [4] Group 3: Resources and Support - Direct Digital Holdings will provide free eBooks and practical guides to help SMBs navigate the complexities of AI [7] - The Council will offer seminars and resources that explain AI concepts in straightforward terms, making the technology accessible [7]
Direct Digital Holdings Launches AI Council to Bridge the AI Gap for Small and Medium-size Business Advertisers