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Google Faces Rising AI Rivals Like Baidu and Yandex But Analyst Sees Search and Ad Growth Holding Strong
Benzingaยท2025-02-10 17:00

Group 1: Company Performance - BofA Securities analyst Justin Post maintained a Buy rating on Alphabet Inc (GOOG, GOOGL) with a price target of $225 [1] - Google's global search share increased by 5 basis points month-on-month to 89.8%, although it decreased by 169 basis points year-on-year [1] - In the US, Google's search share declined by 5 basis points month-on-month and 12 basis points year-on-year, with mobile search down 5 basis points month-on-month and 64 basis points year-on-year [3] Group 2: Competitor Analysis - Bing's share decreased by 4 basis points month-on-month but increased by 51 basis points year-on-year to 3.9% [1] - In January, global average daily web visits to Google were down 1% year-on-year but up 1% month-on-month to 2.7 billion, while ChatGPT's visits increased by 148% year-on-year to 128 million [4] - Perplexity's global traffic rose by 279% year-on-year to 3.2 million, and Claude's traffic increased by 439% year-on-year to 2.5 million [5] Group 3: Future Projections - Post projected fiscal 2025 sales for Google at $328.59 billion and fiscal 2026 sales at $367.42 billion [7] - Despite the emergence of AI competitors, Google has not seen a significant headwind in search traffic, indicating potential for continued growth [6][5] - The fourth quarter showed strong search revenue growth, with indications that AI monetization benefits are aiding Google's search pricing [7]