For push promotions, timing is everything: How brick-and-mortar retailers can compete with Amazon
This article has been reviewed according to Science X's editorial process and policies . Editors have highlighted the following attributes while ensuring the content's credibility: Credit: Unsplash/CC0 Public Domain You're leaving the office, when your phone dings. A nearby store is having a sale on a smartwatch, and an app displays a coupon for 20% off. You head right over. You've responded to a push promotion, in which a retailer "pushes" a notification to you through an app. It's a tactic long used by ...