Starbucks Is Revamping Its Cafes. Some Competitors Care More About the Drive-Thru

Key TakeawaysStarbucks is focused on improving its in-store experience while many of its smaller competitors are looking to the drive-thru.As a more mature company, Starbucks already has tens of thousands of stores with ample seating—and wants to make the most of them.Meanwhile, chains like Dutch Bros. are focused largely on speedy service for customers who rarely step inside. Starbucks longs for the days when cafes were for sitting and sipping. But the growth of some competitors is a reminder that there's ...