Meta Expects ‘Every Business' to Begin Using Agentic AI

Group 1 - Meta is planning a significant expansion of its AI offerings aimed at business users, with the goal of reaching "hundreds of millions" of businesses [1] - The company's AI is currently utilized by over 700 million customers, indicating a strong existing user base [1] - Meta is focusing on small businesses that may not have the resources to hire large AI teams, aiming to provide them with AI solutions to benefit from technological advancements [2] Group 2 - The AI solutions will help businesses automate redundant tasks, engage customers, and act on behalf of the businesses, similar to how they currently use websites and email [2][3] - Small businesses are using Meta's platforms like WhatsApp, Facebook, and Instagram to acquire and engage customers, which will be enhanced by AI agents [3] - The role of AI agents in retail is expected to evolve, affecting digital job functions rather than physical ones, as retailers look to adjacent industries for successful AI implementations [4] Group 3 - Retailers are cautious about investing in new AI technology, as many solutions have yet to demonstrate a clear return on investment (ROI) [4] - Significant examples of ROI will be necessary to drive early adoption of AI agents in retail, with pricing needing to be linked to specific metrics or outcomes [5]