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Meet the Unstoppable Artificial Intelligence (AI) Stock That Could Join the $3 Trillion Club by 2028
METAMeta Platforms(META) The Motley Fool·2025-03-09 10:50

Core Viewpoint - The advancements in artificial intelligence (AI) are significantly enhancing Meta Platforms' financial performance, positioning it as a potential member of the 3trillionclubby2028[4][16].InvestmentinAIMetaisplanningtoincreaseitscapitalexpenditurestobetween3 trillion club by 2028 [4][16]. Investment in AI - Meta is planning to increase its capital expenditures to between 60 billion and 65billionin2023,markinga5965 billion in 2023, marking a 59% increase from the previous year [5]. - The company is already witnessing positive results from its AI investments, particularly in improving its recommendation algorithms, which has led to increased user engagement on Facebook and Instagram [6]. Advertising and Revenue Growth - Meta's AI tools have improved ad relevance and effectiveness, with over 4 million advertisers utilizing its generative AI ad creation tools by the end of January [7]. - Average ad prices increased by 14% in the last quarter, while the company served more ads to users [7]. Future AI Applications - CEO Mark Zuckerberg envisions an AI agent that can autonomously manage marketing for businesses on Meta's platforms, potentially creating hundreds of personalized ads [9]. - AI could also enhance user-generated content through features like AI-generated translations and image adjustments [10]. Monetization Opportunities - The introduction of AI chatbots for WhatsApp and Messenger presents a potential 100 billion opportunity for Meta [11]. - Meta is also developing AI applications such as its Meta AI chatbot and Ray-Ban smart sunglasses, which could further monetize user engagement [12]. Financial Projections - Despite significant spending on data centers, Meta is expected to achieve strong earnings growth driven by AI innovations and new products [13]. - If Meta achieves an average revenue growth of 12% annually over the next five years and expands its operating margin to 44%, operating income could grow by 84% [16]. Valuation and Market Position - Meta is currently trading at 26 times forward earnings, which is considered a relative bargain compared to other AI stocks [17]. - The company is well-positioned to reach a market value of around $3 trillion by the end of 2028, even with potential fluctuations in its growth path [17].