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Celebrating All Shot Callers: 21SEEDS & Danielle Robay Launch Shot Callers Game For Women's History Month
DEODiageo(DEO) Prnewswire·2025-03-10 13:00

Core Idea - 21SEEDS, a female-founded infused tequila brand, has launched the Shot Callers game in collaboration with media personality Danielle Robay to celebrate Women's History Month, aiming to foster connections and meaningful conversations among friends over cocktails [1][2]. Group 1: Product Launch - The Shot Callers game features 49 thought-provoking questions designed to encourage conversation and connection among players [5]. - The game is inspired by Danielle Robay's popular podcast game, aiming to create a fun and engaging experience for women [1][4]. - The game is available at participating locations and on the 21SEEDS website [5]. Group 2: Brand and Founders - 21SEEDS was founded in 2019 by Kat Hantas, Nicole Hantas-Emmanuel, and Sarika Singh, focusing on creating a smooth, flavor-rich tequila infused with real fruit juice [9]. - The brand emphasizes diversity, inclusivity, and the joy of gathering, aiming to create lasting memories through its cocktails [9]. Group 3: Market Insights - A OnePoll study indicates that 72% of Americans view time spent with friends as essential for mental well-being, highlighting the importance of social interactions [3]. - The game is designed specifically for women, promoting deeper connections and lasting friendships in a light-hearted manner [3].