Core Insights - Getty Images has been named the Exclusive Commercial Photography and Imagery Licensing Partner of the National Women's Soccer League (NWSL) [1][2] - The partnership will cover all upcoming matches and events, including the regular season, playoffs, and championship, providing exclusive access to various on and off-the-pitch moments [2][5] - Getty Images aims to enhance the visibility of women's sports through high-quality imagery and storytelling, leveraging its extensive experience and distribution platform [3][4][5] Company Overview - Getty Images has over 30 years of experience in sports photography and is recognized for its creativity and service excellence [3] - The company is the official photographer or photographic partner to 125 leading sports governing bodies, leagues, and clubs globally, covering over 50,000 sports events annually [5] Industry Context - There is a growing interest in women's sports, necessitating intentional and inclusive visuals to maintain audience engagement [4] - Getty Images' VisualGPS research indicates that visuals are increasingly vital in sports storytelling, particularly in addressing the visibility gap for women and girls in sports [4]
Getty Images Signs Multi-Year Photography Partnership with the National Women's Soccer League