Core Viewpoint - Tesla and Elon Musk are facing a significant brand crisis, with calls for Musk to reduce his involvement in political activities to mitigate damage [1][4][6] Group 1: Brand Crisis and Investor Concerns - Tesla announced a recall of 46,000 Cybertrucks in the US due to a potential safety hazard involving an exterior panel [1][11] - Protests against Tesla are escalating, with 500 demonstrations planned globally on March 29, indicating growing public dissent [2][9] - Tesla shares have decreased by one-third over the past month, driven by concerns over Musk's political engagements and their impact on sales [3][4] Group 2: Recommendations for Musk - Dan Ives, a financial analyst, suggests Musk must balance his roles in Tesla and his political endeavors to prevent further brand damage [6][7] - Ives emphasizes the need for Musk to announce a clear plan for new vehicle releases and the rollout of self-driving technology to restore investor confidence [8][6] - The situation is described as a "moment of truth" for Musk, with the potential for long-term consequences if not addressed [5][6]
Tesla backer says Musk must reduce Trump work, as 46,000 Cybertrucks recalled