Adidas: Upside Potential Is Attractive, But Macro Concerns Are Limiting The Near-Term Upside

Group 1 - The analyst previously gave a neutral rating to Adidas, awaiting the performance in Q4 2024 to assess the business turnaround [1] - Adidas did not disappoint in its performance, indicating positive developments in the company's operations [1] - The investment approach focuses on identifying undervalued companies with long-term growth potential, emphasizing the importance of buying quality companies at a discount [1]