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绿城服务发布“深度服务体系”
02869GREENTOWN SER(02869) 证券日报·2025-03-18 02:11

Core Viewpoint - Greentown Service has launched a "Deep Service System" aimed at enhancing customer service across various life scenarios and stages, emphasizing a comprehensive approach to service delivery [1][3]. Group 1: Service System Development - Since its establishment in 1995, Greentown Service has undergone multiple iterations of its service system, evolving from basic property management to a comprehensive "Park Life Service System" that includes various IP designs and community services [2]. - The company has focused on integrating customer feedback into its service model, collecting 230,000 suggestions and 7.23 million words of customer feedback to guide service improvements [3]. Group 2: Customer Engagement and Feedback - Greentown Service has established ten channels for customer interaction, including a dedicated email for the chairman, WeChat for property managers, and a satisfaction survey platform, to ensure comprehensive feedback collection [3]. - The company has committed to addressing the most frequent customer concerns, such as elevator maintenance and garbage management, by implementing corrective actions and service upgrades [3]. Group 3: Growth and Community Involvement - Over the past fourteen years, Greentown Service has expanded its scale by 14 times, now covering over 2.48 million households, largely due to its strategy of empowering residents and involving them in service oversight [4]. - The company has mobilized 90,000 volunteers from its "Happiness Community" initiative, who conducted 88,100 inspections last year, resulting in the generation of 45,600 work orders to address community issues [4].