Netflix's Content Performing Well Worldwide, Analyst Remains Bullish On 2025 Content & Key Releases

Core Viewpoint - J.P. Morgan analyst Doug Anmuth maintains an Overweight rating on Netflix, Inc. with a price target of $1,150, citing strong revenue growth prospects and a solid content pipeline [1] Revenue Growth Outlook - Netflix is projected to achieve revenue growth of 12% to 14% (reported) and 14% to 17% (FX-neutral) in 2025, driven by high user engagement and organic subscriber gains [1][3] - The company is expected to generate over $2 billion in additional annual revenue due to recent price adjustments in the U.S. and U.K. [3] User Engagement and Accessibility - Netflix's user engagement is approximately two hours per household per day, which, combined with its affordability, positions the company well against macroeconomic challenges [2] - The low-cost ad-supported tier priced at $7.99/month in the U.S. enhances accessibility and broadens the audience [2] Advertising Sector Focus - The market is anticipated to shift focus towards Netflix's advertising sector, with the Netflix Ads Suite launching in the U.S. in April [4] - Anmuth estimates that ad-tier subscribers could exceed 60 million by the end of 2025, with advertising revenue projected to reach $3.2 billion in 2025, up from $1.4 billion in 2024 [5] Content Pipeline - The analyst expresses optimism regarding Netflix's 2025 content lineup, highlighting key releases such as "The Residence," "Harlan Coben's Caught," and "Black Mirror Season 7" [6] Market Performance - As of the last check, Netflix shares are up 0.83% at $968.28, indicating positive market sentiment [6]