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EngageLab Empowers Customer Communication Platform with Advanced Messaging Solution
JGAurora(JG) Newsfilter·2025-03-27 09:00

Core Insights - EngageLab, a subsidiary of Aurora Mobile, is a leading omnichannel customer engagement platform that focuses on enhancing customer interactions through advanced communication solutions [1][11] - The partnership between SendCloud and SaleSmartly showcases how EngageLab's solutions can empower sales platforms to improve their email marketing capabilities [3][4] Group 1: EngageLab's Offerings - EngageLab provides a comprehensive customer communication platform that integrates multiple channels including Email, AppPush, WebPush, OTP, SMS, and WhatsApp, facilitating seamless customer interactions [7][11] - The platform boasts a 40% higher push delivery rate and a 99.97% email delivery rate, supported by a global infrastructure with five strategically located nodes [8] - EngageLab's marketing automation features allow for personalized messaging based on customer behavior and preferences, enhancing engagement and conversion rates [9] Group 2: Collaboration with SaleSmartly - SaleSmartly, utilizing SendCloud's services, sends an average of 400,000 triggered notification emails per month with a 96% delivery rate and an open rate exceeding 20% [4][5] - The integration of SendCloud's email services into SaleSmartly's platform via API simplifies email campaign management and enhances user experience [6] - SaleSmartly provides detailed real-time analytics, including open rates and conversion metrics, enabling data-driven decision-making for businesses [5]