电动车冲击传统燃油车！奔驰A级确认停产，CTO：掀背车在中国和美国市场表现不佳【附新能源汽车行业现状分析】

Core Viewpoint - Mercedes-Benz has confirmed the discontinuation of the A-Class model to streamline its global product line, primarily due to poor performance in the Chinese and American markets, despite its popularity in Europe [3][4]. Group 1: Company Strategy - The A-Class hatchback will be the last model in its series, with no successor planned, as the company aims to focus on more globally appealing models [3]. - The compact car lineup will be reduced from seven models to four, which include the CLA sedan, CLA shooting brake, GLA, and GLB SUVs [3]. - The A-Class has been in production since 1997, with the latest generation launched in 2018 and updated in 2023, but its sales have been declining [3]. Group 2: Market Performance - The A-Class's sales peaked at 5,816 units and dropped to a low of 2,369 units between March 2023 and February 2024, indicating a clear downward trend [3]. - The discontinuation of the A-Class is seen as a response to the rise of electric vehicles (EVs), which have significantly impacted the traditional fuel vehicle market [4]. Group 3: Industry Trends - Since the release of the "Energy Saving and New Energy Vehicle Industry Development Plan (2012-2020)" in 2012, China's new energy vehicle industry has rapidly advanced, leading the world in production and sales for nine consecutive years [5]. - In 2024, China's new energy vehicle production and sales are projected to reach 11.345 million and 11.262 million units, respectively, marking year-on-year growth of 34.6% and 35.6% [5]. - The market size for China's new energy vehicles is expected to grow to 29,361.3 billion yuan from 2025 to 2029, with a compound annual growth rate of 14.34% [7]. Group 4: Future Outlook - The focus of the new energy vehicle industry is shifting from speed to quality, aiming for effective improvements in the automotive sector [10]. - By 2025, new energy vehicles are anticipated to continue their rapid growth and become the dominant force in market expansion, with accelerated application of intelligent technologies [10].