Core Insights - Meta has introduced the Facebook Friends tab, aiming to revive the original spirit of the platform as described by CEO Mark Zuckerberg [1][2] - The Friends tab focuses on displaying the latest posts from friends rather than recommended content, including stories, reels, posts, birthdays, and friend requests [2][3] - This new feature represents a shift from the traditional Facebook feed, which primarily relies on AI to recommend tailored content to users [3] Feature Details - The Friends tab is designed to enhance user engagement by prioritizing friend-related content over algorithmically recommended posts [2][3] - Zuckerberg expressed excitement about returning to the original usage of Facebook, indicating potential for increased cultural influence [3] - The Friends tab is currently available in the U.S. and Canada, with no specified timeline for its rollout in other countries [4]
Meta debuts Friends tab, Mark Zuckerberg pushes 'throwback to OG Facebook'