[快讯]徐家汇2024年营收4.38亿元 每10股派发现金红利0.60元

Core Viewpoint - Xu Jiahui reported a decline in revenue and net profit for 2024, highlighting the challenges faced in the retail sector while also emphasizing efforts to adapt to market conditions and consumer needs [1][2]. Financial Performance - In 2024, the company achieved an operating income of 438 million yuan, a year-on-year decrease of 19.11% [1]. - The net profit attributable to shareholders was 4.225 million yuan [1]. Strategic Initiatives - The company is actively pursuing urban renewal projects, such as the Shanghai Liu Bai and upgrading its stores to enhance customer experience [1]. - Marketing strategies during key events like the "Five Five Shopping Festival" have shown significant results, with various promotional activities driving customer engagement [1]. Brand Development - Xu Jiahui's brand strategy includes optimizing product lines and exploring chain operations, enhancing regional consumer loyalty while providing a replicable model for broader market expansion [2]. - The introduction of local specialties and collaboration with local brands has strengthened the company's market presence [2]. Digital Transformation - The company has made significant strides in digital transformation, implementing various systems that enhance operational efficiency and customer engagement [2]. - The development of proprietary software and automation tools has been a focus, with seven software copyrights obtained during the reporting period [2]. Profit Distribution - The company announced a profit distribution plan, proposing a cash dividend of 0.60 yuan per 10 shares to all shareholders, with no stock dividends or capital increases from reserves [2]. Business Overview - Xu Jiahui primarily operates in the department store retail sector, with a diverse range of business formats including department stores, outlets, and supermarkets [3]. - The company has a strong brand presence in key areas of Shanghai, such as the Xu Jiahui and Hongqiao business districts [3].