“豫鉴美食”餐饮促消费系列活动在灵宝启动

Core Viewpoint - The "Yujian Cuisine" series of activities aims to boost consumer spending in the restaurant industry in Henan Province throughout 2025, emphasizing the importance of the food service sector in economic development and consumer satisfaction [2][4] Group 1: Event Overview - The "Yujian Cuisine" series was launched on March 28, featuring over 30 local restaurants showcasing a variety of dishes, providing a dual feast for the senses with food and scenic views of the Yellow River [2] - The event is organized by the Henan Provincial Department of Commerce and the Sanmenxia Municipal Government, focusing on enhancing market supply and releasing consumer potential [2] Group 2: Consumer Engagement Strategies - The series will include diverse themes and formats, integrating local cultural, tourism, and sports resources to offer varied consumer experiences [4] - Activities will combine dining with cultural events, movies, and sports, creating unique promotional campaigns to enhance consumer enjoyment [4] Group 3: Online and Offline Promotion - Collaboration with platforms like China UnionPay and Meituan will facilitate online and offline promotional activities, including themed sections, targeted recommendations, and live broadcasts to increase the visibility of local cuisine and restaurants [4] - The immersive experience of enjoying food while engaging with local history was highlighted by attendees, indicating a successful blend of culinary and cultural experiences [4]