Core Viewpoint - Meitu Company reported strong financial performance for 2024, with significant revenue growth driven by its AI-enabled imaging and design products, leading to improved profitability and operational efficiency [1][2] Financial Performance - In 2024, Meitu achieved revenue of 3.341 billion yuan, representing a year-on-year increase of 23.9% [1] - Adjusted net profit reached 586 million yuan, close to the upper limit of the forecast range (560-589 million yuan), marking a year-on-year growth of 59.2% [1] - The gross margin improved from 61.4% in 2023 to 68.7% in 2024, attributed to the higher revenue share from high-margin imaging and design products [1] Business Segments - Revenue from imaging and design products amounted to 2.09 billion yuan, a year-on-year increase of 57.1%, accounting for 62.4% of total revenue [1][2] - Advertising revenue reached 853 million yuan, growing by 12.5%, with programmatic advertising experiencing a 35% increase due to system optimization [2] - Revenue from beauty solutions decreased by 32.4% to 385 million yuan [2] User Engagement - The number of paid subscription users increased to 12.61 million, a year-on-year growth of 38.4%, with a subscription penetration rate of approximately 4.7% [1]
港股异动 | 美图公司(01357)涨超3% AI技术驱动公司高毛利核心业务“影像与设计产品”收入快速增长