NIO(US:NIO) Mei Ri Jing Ji Xin Wen·2025-04-02 04:56Core Viewpoint - The resignation of Ai Tiecheng as president of Lidao Automotive and the appointment of Shen Fei as the new president are part of a strategic organizational adjustment by NIO to enhance Lidao's sales performance and operational efficiency [1][4]. Group 1: Leadership Changes - Ai Tiecheng announced his resignation from Lidao Automotive and NIO, citing unsatisfactory sales performance of the Lidao L60 despite its strong product capabilities [1]. - Shen Fei, previously in charge of NIO's energy business, has been appointed as the new president of Lidao Automotive, responsible for sales and regional management [4]. - The restructuring aims to allocate more management resources to Lidao, enhancing team collaboration and resource sharing across business units [4]. Group 2: Sales Performance - The Lidao L60 was launched in September 2022, with ambitious delivery targets set by Ai Tiecheng for 2024 and 2025 [4]. - In the first two months of 2023, Lidao's delivery numbers were 5,912 and 4,049 vehicles, respectively, indicating a need for improved sales strategies [4]. - As of March 31, 2025, Lidao has delivered a total of 35,542 vehicles, with 14,781 vehicles delivered in the first quarter of 2025 alone [6].