Core Insights - The event "Nutrition, Enjoy Olives Anytime" is taking place at Beijing Beichenhui Shopping Center from March 26 to April 9, showcasing Mediterranean olives through supermarket promotions, pop-up store interactions, and restaurant custom dishes [1][13] Supermarket Promotions - Jeni Wang Supermarket at Beichenhui is offering daily discounts on selected European olive products and has set up a tasting area for consumers to sample various Spanish olive varieties, enhancing their understanding of olives' rich flavors and nutritional benefits [3][13] Restaurant Offerings - Two renowned restaurants, Fresh Meat Shop and Orange Mediterranean Restaurant, have launched exclusive olive-themed menus featuring creative dishes such as a rich soup made with black olives, cream, and mushrooms, as well as pizzas and salads that highlight olives' unique flavor and nutritional contributions [5][13] Pop-Up Store Experience - The pop-up store near the west entrance of Beichenhui features a variety of plain, flavored, and stuffed olive products for consumers to sample and purchase, along with live cooking demonstrations by professional chefs on specific dates, showcasing the culinary applications of Spanish olives [7][13] Brand Ambassador Live Stream - On March 29, European olive ambassador Amanda hosted a live stream at Beichenhui, presenting an immersive olive culinary experience, discussing the nutritional value and flavor characteristics of Mediterranean olives, and engaging the audience through tastings and cooking demonstrations [9][13] Cultural Significance - Olives are a key component of Mediterranean cuisine, known for their natural richness in monounsaturated fats, vitamin E, iron, and dietary fiber, providing a low-calorie yet nutritious option for daily diets, appealing to an increasing number of Chinese consumers [11][13] Future Activities - The event aims to promote Mediterranean olives through various channels, including exhibitions, restaurant promotions, and e-commerce initiatives, while leveraging social media platforms like Weibo, Douyin, Xiaohongshu, and Douguo for further outreach [13]
欧洲橄榄盛宴开启,北京北辰荟邀您共赴橄榄营养之约
Zhong Guo Shi Pin Wang·2025-04-02 09:28