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Amazon submits bid for TikTok as ban deadline nears
AMZNAmazon(AMZN) CNBC·2025-04-02 20:41

Core Viewpoint - Amazon has submitted a bid to acquire TikTok from its Chinese parent company, ByteDance, amid ongoing uncertainty regarding TikTok's operations in the U.S. [1][2][3] Group 1: Amazon's Bid - Amazon's proposal was sent to Vice President JD Vance and Commerce Secretary Howard Lutnick, but the seriousness of the bid is questioned due to the timing, just before a deadline to avoid a U.S. ban on TikTok [2] - The bid comes as TikTok faces a potential shutdown in the U.S. if a deal to divest its American operations is not reached by April 5 [3] - The deadline for the sale was set by lawmakers last year, but an executive order signed by Trump granted a 75-day extension for negotiations [3] Group 2: TikTok's Market Position - TikTok has become a significant player in e-commerce with its online marketplace, TikTok Shop, which has attracted over 170 million users, making it an appealing asset for Amazon [5] - Following TikTok's success, Amazon previously launched a short-form video service but later discontinued it [5] Group 3: Partnerships and Concerns - In August, Amazon and TikTok formed a partnership allowing users to link their accounts for seamless purchases, which raised national security concerns among lawmakers [6] - AppLovin, a mobile technology company, has also made a bid for TikTok, indicating competitive interest in the platform [4]