同仁堂股份：经营数据可视化平台获著作权

Core Viewpoint - Beijing Tongrentang Co., Ltd. has developed a "Smart Visualization Platform" to enhance data utilization for high-quality development, receiving software copyright certification from the National Copyright Administration [1][2] Group 1: Platform Development and Features - The Smart Visualization Platform is a business intelligence management tool based on big data and artificial intelligence, transforming complex marketing data into intuitive graphics and reports [1] - The platform aims to improve decision-making accuracy and address challenges faced during the company's development process [1] - It has been widely applied in sales management, inventory monitoring, and channel optimization, significantly enhancing the effectiveness of marketing management [1] Group 2: Marketing Strategy and Risk Management - The platform analyzes data to refine marketing processes and develop customized reports, supporting the company's diverse management needs [2] - It features real-time alerts, risk control, and intelligent analysis, establishing a comprehensive risk prevention system that can quickly identify potential risks and issue warnings [2] - Over 2,200 commercial or terminal entities have successfully integrated the platform, greatly improving work efficiency and breaking down data silos for multidimensional data integration and analysis [2]