长安汽车一季度卖了超70万辆，新能源上月增幅超六成

Core Insights - Changan Automobile achieved significant growth in Q1 2025, with total sales surpassing 700,000 units and a March sales figure of 268,052 units, reflecting a year-on-year increase of 3.5% [2] - The company's new energy vehicle (NEV) sales reached 87,036 units in March, marking a remarkable year-on-year growth of 62% [2] - Changan's overseas sales in March amounted to 50,048 units, showing a year-on-year increase of 4.9% [2] NEV Performance - The three NEV brands under Changan, including Changan Qiyuan, Deep Blue, and Avita, all reported substantial sales increases in March [3] - Changan Qiyuan sold 15,274 units in March, with cumulative sales exceeding 220,000 units, indicating a shift towards scale efficiency [3] - Deep Blue delivered 24,371 units in March, reflecting an impressive year-on-year growth of 86.7% and a month-on-month increase of 30% [3] - Avita's sales reached 10,475 units in March, doubling both year-on-year and month-on-month, with the Avita 06 pre-sale generating over 20,000 orders within 26 hours [3] Strategic Initiatives - Changan launched the "Beidou Tianshu 2.0" plan to enhance its smart technology across four core areas: smart products, smart operations, smart manufacturing, and smart ecology [4] - The company aims to upgrade its smart products and promote equal access to intelligent driving as a primary task [4] - Changan is advancing its global strategy, having completed its "152" global layout, with plans for local production and brand operations in six major regions, including Southeast Asia and Europe [4]