Core Insights - Tesla, Inc. is launching sales in Saudi Arabia, aiming to tap into the growing demand for electric vehicles (EVs) in the region despite the lack of charging infrastructure [1] - The launch event is scheduled for April 10 in Riyadh, with pop-up stores opening on April 11, coinciding with a potential visit from U.S. President Donald Trump [2] - The company is facing declining sales in Europe, partly due to backlash against CEO Elon Musk's involvement in the Trump administration [3] Industry Context - Saudi Arabia, while known for its oil wealth, is becoming more receptive to EVs, as evidenced by the Public Investment Fund's investment in Lucid Motors since 2019 [4] - Lucid Motors has established its first manufacturing facility in Saudi Arabia in 2023, indicating a growing interest in the EV market within the kingdom [4]
Tesla launches in Saudi Arabia amid Chinese competition and tumbling sales