SAIC MOTOR(SH:600104) Zheng Quan Zhi Xing·2025-04-11 07:18Core Viewpoint - SAIC Motor Corporation is undergoing a significant transformation, focusing on user-centric values and technological equality to adapt to new industry demands and competition [3][4][6]. Group 1: User-Centric Approach - The company emphasizes the importance of "user genes," viewing users as "starting partners" rather than just "end payers" [4]. - SAIC's President, Jia Jianxu, highlighted that the competition in the automotive industry has shifted from mere product manufacturing to deeply exploring user value [6]. - The company has introduced a "smart safety system" that exceeds national standards by 30%, achieving industry benchmarks for battery safety with "zero self-ignition and zero thermal runaway" [8][9]. Group 2: Technological Equality - SAIC believes that technological equality is not just about universal access to features but involves open ecosystems and diverse collaborations to drive industry-wide upgrades [10]. - The company is expanding its partnerships with tech giants like Huawei and DJI to create a new industrial ecosystem, aiming for a comprehensive coverage of smart driving, cockpit, and chip technologies [10][12]. Group 3: Individualized Mobility - The company envisions a future where cars evolve into personalized mobility services, transitioning through software and hardware personalization stages [12][13]. - SAIC's self-developed Galaxy full-stack cockpit 3.0 is designed to integrate with major mobile operating systems, ensuring seamless connectivity across various devices [13]. Group 4: Strategic Response to Competition - To tackle fierce market competition, SAIC employs a "combination strategy" that integrates internal resources and deepens collaborations with partners [14]. - The company plans to launch over ten new models by 2025, covering a wide range of consumer needs, and aims to push "Chinese manufacturing" onto the global stage [14]. - In Q1 2025, SAIC achieved a wholesale vehicle sales volume of 945,000 units, a year-on-year increase of 13.3%, and expects a net profit of 3 to 3.2 billion yuan, reflecting a stable growth trend [14]. Conclusion - SAIC Motor's 70-year journey reflects the rise of Chinese industry, as it embraces "technological equality" and "user co-creation" to redefine its product logic and embark on a new chapter in the automotive sector [15].