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深蓝汽车已经盈利?董事长朱华荣回答了8个问题

Core Viewpoint - Changan Automobile reported a revenue increase in 2024 but faced a significant decline in net profit, primarily due to losses from its new energy brands, including Deep Blue and Avita [2][4]. Financial Performance - In 2024, Changan Automobile's revenue reached 159.73 billion yuan, a year-on-year increase of 5.68% [2]. - The net profit attributable to shareholders was 7.32 billion yuan, down 35.37% compared to the previous year [2]. - Deep Blue Automotive generated 37.23 billion yuan in revenue but reported a net loss of 1.57 billion yuan [3]. Brand Development - Deep Blue Automotive is positioned as a competitive player in the mainstream electric vehicle market, with plans to launch new models like Deep Blue G318 and S05 in 2024 [3]. - The CEO of Deep Blue indicated that the brand had achieved several months of profitability, although the overall financial report showed a net loss [3]. Market Dynamics - Changan's domestic market revenue declined by 2.14%, while overseas market revenue grew by 49.59% [4]. - The domestic market's gross margin fell to a record low of 12.07%, contrasting with a gross margin of 26.2% in overseas markets [4]. Industry Outlook - The global automotive market is expected to maintain slight growth, with China's market projected to grow at an average rate of around 2% over the next three years [5]. - The competition in the domestic market is anticipated to remain intense, with more Chinese brands expected to compete globally [5]. - By 2030, the penetration rate of new energy vehicles is expected to exceed 30%, with hybrid electric vehicles becoming a new growth driver [6].