Booking Holdings: Still Flying First Class (Rating Downgrade)

Core Insights - The article emphasizes the importance of a value-oriented investment approach, suggesting that valuation is more indicative of long-term opportunities or risks rather than short- to mid-term timing indicators [1]. Group 1 - The author has five years of cumulative experience in consulting and auditing firms, including roles in professional valuation and controlling positions [1]. - The article aims to inform readers rather than make specific investment decisions, highlighting that rating systems do not account for varying time horizons or investment strategies [1]. - The author expresses a tendency to rate stocks as hold/neutral, even when having a bullish or bearish inclination, indicating a cautious approach to investment recommendations [1]. Group 2 - There is a disclosure stating that the author has no current stock or derivative positions in the companies mentioned but may initiate a long position in BKNG within the next 72 hours [2]. - The article is written independently by the author, who is not receiving compensation from any company mentioned, except for Seeking Alpha [2]. - Seeking Alpha clarifies that past performance does not guarantee future results and that the views expressed may not reflect the opinions of the platform as a whole [3].