TENCENT(00700) 智通财经网·2025-04-17 08:23Core Viewpoint - The report from CICC indicates that the valuation of domestic internet companies has seen some recovery this year due to the AI wave, but recent external tariff changes have led to a valuation pullback. Overall, the domestic internet sector remains in a reasonably low valuation range with a safety margin still present [1] Industry Overview - The online advertising market grew by 14% year-on-year in Q4, driven by e-commerce promotional activities and the gradual implementation of AI technology in ad material generation and efficiency optimization [2] - The Chinese gaming market saw a 16% year-on-year growth in Q4, with a seasonal decline of 5% quarter-on-quarter, while Tencent's older games performed well during the Spring Festival [2] - BOSS Zhipin-W reported a 15% year-on-year revenue growth in Q4, with a historical high in daily active users, and AI technology is enhancing matching efficiency and review effectiveness in the recruitment sector [2] AI Impact on Internet Industry - Domestic internet companies have reached near-international advanced levels in model capabilities, optimizing iteration strategies through self-developed and open-source models [3] - AI Agents are becoming a significant development direction, with companies like ByteDance and Tencent building intelligent ecosystems and rapidly growing user bases for dialogue robots [3] - AI is empowering productivity tools and cloud computing services, with products like Meitu Design Studio and Kuaishou-W achieving commercial breakthroughs, driving revenue growth through deep integration of cloud computing and AI [3] - AI is enhancing existing businesses, particularly in advertising and gaming, with companies like Tencent, Kuaishou, and Baidu integrating AI to improve ad targeting and game development efficiency [3] - Domestic internet companies are entering an AI investment cycle, significantly increasing capital expenditures focused on reasoning capabilities, which is expected to drive future commercial growth [3] 2025 Outlook - CICC recommends Tencent as a core investment due to its strong gaming business, organic growth in advertising through video accounts, and a recovering payment business, with a low valuation and strong shareholder return capability [4] - Kuaishou is highlighted for its high profit growth certainty in 2025, with overseas profitability and domestic growth, alongside improved profit margins and a stabilizing e-commerce market [4] - Keling is recognized as a leading global video generation model with mature application scenarios and commercialization models, expected to show strong growth potential [4] - NetEase-S is suggested for long-term attention due to its historically low valuation and long-term content innovation capabilities in the gaming sector [4]