商务部召开《关于促进家政服务消费扩容升级若干措施的通知》专题新闻发布会

Core Viewpoint - The Ministry of Commerce has issued a notice on measures to promote the expansion and upgrading of domestic service consumption, emphasizing the importance of the domestic service industry in enhancing consumption, improving people's livelihoods, and stabilizing employment [3][4]. Group 1: Overview of Measures - The notice includes 12 key measures focused on enhancing service supply quality, promoting convenient consumption, improving support policies, and optimizing the consumption environment [4][5]. - The domestic service industry is recognized as a sunrise industry that meets the employment needs of rural workers and the caregiving needs of urban families [3][10]. Group 2: Enhancing Service Supply Quality - Encouragement for domestic service companies to expand into emerging service areas such as deep cleaning and organization, and to strengthen cross-industry cooperation [5]. - Promotion of brand development in domestic services by establishing management, training, and quality evaluation systems [5]. - Support for the training of high-quality skilled personnel through industry-education integration and school-enterprise cooperation [5]. Group 3: Promoting Convenient Consumption - Optimization of domestic service consumption facilities and encouragement for innovative service models to meet consumer needs [6]. - Acceleration of digital development in the domestic service industry to improve supply-demand matching and consumer participation [6]. Group 4: Improving Support Policies - Enhancement of financial support policies for domestic service companies, including insurance for service personnel [7]. - Increased social security support for flexible employment domestic service workers [7]. - Promotion of domestic service consumption activities as part of broader service consumption initiatives [7]. Group 5: Optimizing Consumption Environment - Advancement of a credit information system for domestic services to enhance consumer trust [8]. - Improvement of standardization in domestic services through the establishment of national and industry standards [8][26]. - Encouragement of healthy market development through quality monitoring and dispute resolution mechanisms [8]. Group 6: Employment and Economic Impact - The domestic service industry is projected to generate significant employment opportunities, particularly for rural workers migrating to cities [10][12]. - The industry is expected to see substantial revenue growth, with estimates of 1.16 trillion yuan in 2023 and 1.23 trillion yuan in 2024 [11]. - The government's focus on expanding service consumption is aligned with broader economic recovery efforts [11]. Group 7: Women's Participation and Brand Development - The Women's Federation has supported the development of women-led domestic service brands, with over 6,000 enterprises established to aid women's employment [20][21]. - Initiatives include the establishment of evaluation standards and brand recognition to enhance the visibility and trustworthiness of women-led domestic services [21][22]. Group 8: Future Directions - The Ministry of Commerce plans to continue optimizing the domestic service supply and enhancing service quality to meet the growing demands of the population [26]. - Ongoing efforts will focus on standardization, training, and the establishment of a robust credit system to ensure consumer confidence and service quality [26].