12项举措促家政服务消费扩容升级

Core Viewpoint - The Ministry of Commerce and other departments have introduced measures to promote the expansion and upgrading of the home service industry, which is crucial for enhancing consumption, improving livelihoods, and stabilizing employment [1][4]. Group 1: Quality of Service Supply - Home service companies are encouraged to expand into emerging service areas such as deep cleaning and organization, and to strengthen cross-industry cooperation to enrich service offerings [2]. - The measures include promoting innovative service models, such as on-demand and time-segmented services, leveraging community networks to meet consumer needs for shared cleaning, cooking, and transportation services [2]. Group 2: Support Policies - The initiative aims to include eligible flexible employment home service workers in social insurance and housing security programs, such as public rental housing [2]. - The government will enhance the monitoring and evaluation of service quality, improve complaint channels, and establish a diversified dispute resolution mechanism to foster a positive industry environment [2]. Group 3: Market Demand and Economic Impact - The home service industry is projected to generate revenues of 1.16 trillion yuan in 2023 and 1.23 trillion yuan in 2024, indicating significant potential for domestic demand expansion and positive contributions to economic recovery [3]. - With over 300 million elderly individuals and more than 30 million children under three years old, there is a strong demand for home services related to elderly care and childcare, which will drive service supply and quality improvements [2][3]. Group 4: Collaborative Support - Multiple departments will work together to support the home service industry, focusing on labor matching for rural workers and enhancing the credit system for home service companies [4]. - The government will prioritize the development of national and industry standards, particularly in services for the elderly and children, to improve consumer satisfaction and expand service consumption [4].