家政服务消费扩容升级举措出炉 推动服务升级

Group 1 - The Ministry of Commerce and nine other departments issued a notice to promote the expansion and upgrading of the housekeeping service industry, focusing on improving service quality, facilitating consumption, enhancing support policies, and optimizing the consumption environment with 12 key measures [1] - The housekeeping industry will upgrade by encouraging enterprises to expand into emerging service areas such as deep cleaning, indoor air management, and nutritional consulting, while also promoting cross-industry integration with sectors like home decoration and furniture [1] - The notice emphasizes the importance of community-based services to meet consumer needs for shared cleaning, cooking, and transportation services, and encourages service providers to participate in social insurance [1] Group 2 - The variety of housekeeping services includes maternal and infant care, elderly care, organization, cleaning, and cooking, with a focus on improving service quality to meet rising consumer expectations [2] - The Ministry of Commerce highlighted that service consumption, including housekeeping, will enter a rapid growth phase, becoming a new engine for consumption and domestic demand [2] - Standardization is identified as a key factor in ensuring service quality, which will help enhance consumer willingness to spend [2] Group 3 - Standardization efforts in the housekeeping sector have begun, with two key national standards for maternal and infant care services set to be implemented in March 2025 [3] - The integration of digital technology and online-offline fusion is crucial for upgrading housekeeping services, with platforms like 58 Home achieving significant improvements in operational efficiency and service delivery times [3] - Challenges in the industry include a lack of benchmark enterprises, high employee turnover, and significant disparities in service quality, which necessitate the establishment of binding service standards and enhanced training for workers [3]