Sanquan Food (SZ:002216) Mei Ri Jing Ji Xin Wen·2025-04-21 15:13Core Viewpoint - The annual report of Sanquan Foods for 2024 indicates a decline in revenue and net profit, attributed to a stable consumption market and increased competition in the industry [1][2]. Group 1: Financial Performance - The company achieved an operating income of approximately 6.632 billion yuan, a year-on-year decrease of 6.0% [1]. - The net profit attributable to shareholders was about 542 million yuan, down 27.6% year-on-year [1]. - Cash flow from operating activities increased by 213.72% to approximately 1.144 billion yuan, mainly due to the collection of payments from previous year’s bulk purchasing [3]. Group 2: Product Sales and Performance - Revenue from frozen rice and noodle products was approximately 5.599 billion yuan, a decline of 3.95% year-on-year [2]. - Sales of frozen prepared foods dropped by 18.84% to about 873 million yuan [2]. - The production volume of frozen rice and noodle products increased by 8.50% to approximately 636,900 tons, while sales volume grew by 2.04% to about 621,900 tons [2][3]. Group 3: Sales Channels and Strategies - The revenue from the direct sales model reached approximately 1.203 billion yuan, a decrease of 4.12% year-on-year, while the revenue from the e-commerce direct sales model surged by 58.50% to 363 million yuan [4][5]. - The company has established a live streaming team to enhance e-commerce growth, conducting over a hundred collaborations with top influencers [4]. - In 2025, the company plans to strengthen its presence in traditional offline channels while expanding into new retail and e-commerce sectors [6].