lululemon(US:LULU) 3 6 Ke·2025-04-21 23:30Core Concept - The article discusses the evolution of golf apparel from a symbol of wealth and status to a trendy choice among young people, blending elements of "old money" and sports fashion to create a new sense of sophistication [1][9]. Group 1: Golf Apparel Trends - The concept of "Golfcore" emerged in 2021, modernizing traditional golf attire with stylish and functional designs that appeal to younger aesthetics [2]. - Brands like Bogey Boys and Malbon Golf are merging retro and street styles, reflecting a shift in how golf apparel is perceived and worn [4][19]. - The influence of athletes like Tiger Woods has led to a focus on comfort and performance in golf clothing, making it more appealing to a broader audience [6][7]. Group 2: Demographics and Participation - The pandemic has shifted perceptions of golf, with a significant increase in participation among younger demographics, particularly those aged 18-34, who now represent around 6.3 million players in the U.S. [6][9]. - In China, the number of registered youth golfers has grown by 28% since 2021, indicating a rising interest in the sport among younger generations [31]. Group 3: Market Dynamics - The blending of high fashion and golf apparel is attracting more brands to enter the market, potentially leading to lower prices due to economies of scale [31][33]. - New luxury brands like Redan are redefining golf as a luxurious lifestyle choice, emphasizing exclusivity and high-quality materials [33][36].