2025年锚定5款新能源车型 智己加速全球化布局

Core Insights - Zhiji Auto is positioned as SAIC Group's flagship high-end brand, focusing on technological innovation and high-end electric vehicle markets [3][4] - The company aims to penetrate the market above 200,000 yuan, establishing a perception of "SAIC = high value" [3] - This year is crucial for Zhiji, with plans to launch three pure electric models and two range-extended models [5][6] Technological Advancements - Zhiji will introduce a dual-energy product matrix of "pure electric + range-extended" vehicles to meet diverse consumer needs [6] - The company is set to unveil next-generation super range-extended technology, addressing common user pain points such as short electric range and frequent charging [6][8] - The first generation of line control technology will be applied in the new Zhiji L6 model, enhancing vehicle performance [7] Product Launches - The all-new Zhiji L6 was launched on April 18, with over 9,000 orders placed within 48 hours [5] - Upcoming models include the Zhiji LS7 and a flagship range-extended SUV, both featuring advanced technologies [6][8] Market Strategy - Zhiji aims to achieve a "second hundred thousand deliveries" by 2025, indicating a focus on scaling production and sales [9] - The company plans to expand its offline channel network to over 400 locations by July 2024, with a focus on northern cities and third- and fourth-tier markets [10] Global Expansion - Zhiji has begun its international expansion, with the overseas version of the Zhiji LS6 launched in Thailand and plans to enter the Australian market [11] - The company is also targeting the Middle East, with plans to cover the entire region by 2026 [11]